Overcoming Objections & Rejections

You interview for your dream job, only to hear back that the company has decided to go in a different direction. You find an ideal prospect, only to come in above their budget and lose the sale. You go on a great date, only to have your follow up texts go unanswered. You put in a bid on a house, only to have a counter-offer come back too high.

Objections and rejections are a part of life. We all experience them – in both our personal and professional lives – so why do we try and hide them? Why do we not want anyone else to hear our stories of being rejected? And how do we overcome that rejection, take it in stride, and stay motivated to keep working towards our goal?

Obviously, no one likes failing, and rejection feels an awful lot like failure. Failure is really a part of success. You can learn from your mistakes and make better decisions in the future. But while this is all true, cliche statements about how failure can open new and better doors are probably not really going to help pull you out of a slump when you’ve been cold calling all day and have yet another prospect hang up on you.

So how can you stay motivated to apply for another job, contact another prospect, go on yet another date, or walk through one more house?

The key is knowing what motivates you. Your motivation to achieve that end goal has to be stronger than your fear of being rejected, or else you’re never going to try again. If you don’t really care about that end goal, then going through any setback or disappointment – no matter how small – is going to end with you handing in the towel.

If a setback doesn’t motivate you to try even harder next time, then you really need to take a step back and reflect on your motivation. Really think about why you aren’t motivated to keep going. Don’t be afraid to be honest with yourself. Wanting to abandon a goal because it seems “too hard” isn’t the real root of your problem. There’s a deeper reason why you aren’t willing to put in the work. Because if you really cared about something, you’d be willing to put in whatever you had to do to make it happen.

You may need to force yourself to think not about the possible consequences of trying and failing, but instead the possible consequences of never even trying in the first place. What could happen if you never made the leap to try again? Well, you might be stuck in the same dead end job the rest of your life. You might never make another sale or go on another date. You’ll stay living in the same too-small house. Sure, you could avoid all possibility of rejection by never stepping out of your comfort zone, but doing that also avoids all possibility of success. And are you really willing to throw success away just because there’s a chance you’ll face an objection along the way?

So the next time you reach a point where you’re not sure you have it in you to try even one more time, think instead about what motivates you and what might your life look like a year down the road if you didn’t try at all. Are you okay with being in the same spot you are today in another 365 days? Or should you face that objection again because of the possibility of achieving something better?


By Allison Walke, Talent Acquisition & Onboarding