More Than Just a Ping-Pong Table: The Bridge Logistics Culture

Corporate culture. Probably one of the biggest buzzwords in business these days. A search on Google alone brings back around 4,840,000 results with article after article on cultivating a strong corporate culture and finding the right one for you.

We hear it again and again in interviews and on college campuses. Individuals are using a company’s culture to decide which job opportunity to pursue now more than ever.

But what exactly makes a culture?

Oftentimes, people have a tendency to discuss corporate culture in terms of all the “fun” things that happen around an office. We’re guilty of it ourselves from time to time. Things like…

We host an annual Christmas party at a hotel downtown every year.

 

We participate in a summer volleyball league.

 

We have a ping-pong table in the back of our office.

 

But honestly, at the end of the day, a ping-pong table doesn’t make or break a corporation’s culture. No one goes to work excited in the morning because their company has an epic party once a year in December. And you can join plenty of summer volleyball leagues without even being employed.

Instead, the culture of a company is made of the people who work there. It’s about the values they hold and the things that are important to them….things like building relationships with others, constantly supporting your team, and striving to always be better than you were yesterday. These are reasons to wake up every day excited to go to work.

Here at Bridge, we absolutely like to have a good time and see each other outside of work. But we know that none of those “fun” things carry any weight if we don’t support each other from 8:00-5:00 every day. So to us, culture is things like…..

Veteran employees always being willing to assist our newest team members with any questions they have.

 

Getting to know every member of our staff on a personal basis – from the ownership level to the newest of hires.

 

Supporting wins like crushing a sales contest with a flood of congratulatory company-wide emails.

 

A supportive environment where it’s safe – and even encouraged – to fail, where there are plenty of people around to pick you back up when you fall, is ultimately the culture we’re continually working to cultivate here.

The ping-pong tournaments on Friday afternoons just happen to be a nice perk.


By Allison Walke, Talent Acquisition & Onboarding